Which two benefits are associated with creating your own content over curating it?

Creating your own content offers significant advantages, one of which is having total control over your messaging. When you generate original material, you can shape the narrative, tone, and style to align precisely with your brand's identity and objectives. This kind of control allows for consistent branding across all platforms, ensuring that your message resonates with your target audience effectively.

Additionally, owning your content simplifies scheduling and management. You can plan your content calendar based on your strategic goals and audience behavior, ensuring that your posts are timely and relevant. This streamlined approach can enhance your overall social media strategy, making it more efficient to maintain engagement and align with marketing efforts.

The other options suggest benefits that may not accurately reflect the advantages of original content. For instance, while curated content can sometimes attract followers and increase visibility, it does not offer the same level of messaging control or ease of management as creating content does.