Which of the following is an example of evergreen content?

Study for the Hootsuite Social Marketing Certification Exam. Utilize flashcards and multiple-choice questions with detailed explanations and get ready to excel!

Evergreen content refers to material that remains relevant and useful to the audience over an extended period, regardless of the timing or current events. A brand FAQ perfectly fits this definition because it provides valuable information that answers common questions consumers may have about the brand, products, or services. This type of content does not become outdated quickly and can continue to attract and inform new customers long after its initial publication.

In contrast, a product launch announcement, seasonal promotions, and limited-time offers are all tied to specific events or periods. They are time-sensitive and typically lose their relevance as the event concludes or the season changes, making them less effective as long-term resources for engagement or information.

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